Divyani Paul

In today's fast-paced and interconnected world, effective public relations play a pivotal role in shaping the success of businesses. This is more evident than in India, a country known for its vibrant business landscape and diverse…

The personal care industry in India has experienced remarkable growth in recent years, driven by changing lifestyles, increased disposable incomes, and a growing focus on wellness and self-care. Within this thriving sector, there are…

The field of Human Resources (HR) plays a crucial role in the success of any organisation. It manages and develops an organisation's most valuable asset—its employees. In India, a country known for its diverse and rapidly growing business…

In recent years, corporate social responsibility has gained significant traction in India, with an increasing number of businesses realising the importance of giving back to society. Many visionary business leaders in the country have…

In the realm of business, customer service plays a pivotal role in building brand loyalty, fostering customer satisfaction, and driving business growth. In India, where customer-centricity is gaining paramount importance, several…